Georgia is getting a big financial benefit for playing in next season's Chick-fil-A season opener.
The Peach Bowl committee, which organizes the game, is giving Georgia a $4 million guarantee for its participation, according to the game contract, provided Friday under the Open Records Act. Georgia and North Carolina will meet Sept 3, 2016, in the Georgia Dome.
UGA also receives a $50,000 scholarship donation from the Peach Bowl.
Georgia did agree to buy 42,921 tickets for the game, for a total cost of $4,371,985. But UGA will pocket all the money from those tickets sold. The prices range from $50 (students sitting in the upper or lower levels) to $205 (suite tickets.)
So assuming Georgia sells out its allotment, it will pocket more than $4 million for playing in the game, as well as save money on the normal costs of a home game (concession stands, stadium workers, etc.) UGA typically profits around $2 million for every home game.
The details on North Carolina's tickets were not in the contract, but the Peach Bowl said the ticket allotment would be evenly split.
A few other details from the agreement:
- Georgia and North Carolina will both wear home jerseys in their 2016 season opener, one of the stipulations in the game contract signed with the Peach Bowl committee.
That means Georgia will be in red and North Carolina in its traditional powder blues when they meet on Sept. 3, 2016, at the Georgia Dome. The match-up was announced Thursday, and a copy of the game contract provided Friday under the Open Records Act.
- CBS will have the first option of broadcasting the game. Should it pass on the game, the contract says "the SEC and ACC will work with ESPN on the telecast network for the game."
- The officials in the game are described as "neutral," presumably meaning they will not be from either the SEC or ACC.